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iPro Real Estate

6 factors that influence a home’s value

Get to know your neighborhoods -- and the types of houses you find in them -- inside and outKey Takeaways Factors to consider when pricing a home are: historic sales price, quality of the neighborhood, the market, nearby features and the size, appeal, age and condition of the home.Trying to price a home accurately, whether you’re preparing to sell a house or you’re ready to make an offer on one, is challenging. Even if you’ve had experien

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REALTORS: A compliant, easy way to generate seller leads via text message

Texting short codes for more information about listings came and went. Now it's back again.Key Takeaways You can never respond to a listing lead too quickly. Texted short codes have been around a while, but new software is making it a more valuable marketing tool than previous attempts. Software developer is also a licensed agent.Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Row

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REALTORS: Top real estate web design trends making their mark on 2017

The design, content and function goals your site should reach forKey Takeaways Your website has 20 seconds or less to make a first impression. Make sure your site is up to par with the real estate web design trends of 2017.We’re officially more than halfway through the year. This is always a good time for companies with a website to stop and reflect on the web design trends that have come forth thus far, as well as which ones should be implem

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New Avenue for Military Vets to Enter Commercial Real Estate

Jeff Guild served for more than 20 years as a U.S. Navy SEAL, with tours of duty in Afghanistan, Europe, South America, and Africa. When he decided to retire from the military, he used the GI Bill—which supports education and job training for vets—to transition into commercial real estate by taking CCIM designation courses.Former U.S. Navy SEAL Jeff Guild used CCIM Institute’s Veterans in Real Estate Program to transition into commercial r

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Historic N.J. Home Listed for $10

A historic home in Montclair, N.J., is turning heads with a very tempting list price: $10.The 3,912-square-foot home with four bedrooms and two bathrooms, built in 1906, is one of 500 properties in the area designed by architect Dudley S. Van Antwerp. Historic homes designed by famous architects usually fetch high prices. In fact, the home was purchased in May 2015 for $1.4 million.So why the low list price now? Here’s the catch: The buyer must

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Big Slowdown in Growth of Rental Rates

Though rents are still rising across the country, the growth is slowing. Average monthly rents reached $1,350 nationwide in July, an uptick of only $1 since June and an increase of 2.6 percent from a year ago, according to data by Yardi Matrix.Supply is loosening up as a larger influx of new apartment buildings hits the market, helping to put a tighter lid on escalating rental costs. The RentCafé Blog reports that the largest jump in apartment c

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Pets Drive Millennials’ Decision to Buy

Marriage and having children may be the life events that traditionally have prompted people to transition into homeownership. But for some millennials, the need for more space is particularly tied to their furry friends.A third of recent home buyers ages 18 to 36 say their decision to purchase was based on the desire for a larger property with a yard for their dog, according to a survey conducted by Harris Poll on behalf of SunTrust Mortgage. Whi

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Which Grocery Store Lifts Home Values Most?

Homeowners living near a Trader Joe’s grocery store saw their property values increase an average 67 percent over five years, according to a study released by real estate data firm ATTOM Data Solutions. Owners close to Whole Foods—a trendier and pricier grocery option—didn’t fare as well, garnering 52 percent appreciation in home value over the same time period. Those with an Aldi nearby saw a 51 percent increase.The average home price ap

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Legislation Seeks More Secure Smart Homes

In an effort to keep smart homes and related devices on the internet secure, four U.S. senators have introduced a bipartisan bill to encourage vendors to conform to industry security standards.Bill S.1691, which has been referred to the Committee on Homeland Security and Governmental Affairs, is described as "a bill to provide minimal cybersecurity operational standards for Internet-connected devices purchased by Federal agencies, and for other p

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Student Housing Emerges as Boon for Investors

Investors are increasingly turning their attention to student housing. The investment volume in student housing in 2016 jumped 64.5 percent year over year, compared to a 4.3 percent overall increase in the multifamily sector.Student housing still remains a relatively small portion of the multifamily sector, however. Student housing comprised 6.6 percent of total multifamily transaction volumes in 2016. But it’s soaring to record levels: In 2016

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